Many determined women (and a few men, also) have spent hours thinking about the implementation of their big idea, and some have even toyed with moving forward with it. But the task seems so daunting; the work involved to even get started seems so confusing; the worry that no one will like the idea (we worry more about being laughed at than you think!), makes these amazingly talented women push their big idea aside for another day. And so, that awesome great idea languishes in a shadowy closet of their brain, brought out now and then to muse over, but ne’er to see the real light of day. 

The truth is, all big ideas, all great ideas, all amazing ideas, have merit. They can all be successful if you work at and in them, effectively.

This book is a book of preparation. It prepares you to implement your new big idea. Or an old one. The goal is to help you understand what needs to happen – what’s essential – before launching your marvelous, exciting, remarkable venture.

Are you ready?

Answer these 10 Essential Questions before you even START that new business.

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